In order to understand the challenges of the future linked to those who work in the plastic and rubber manufacturing industry, it’s valuable to clarify what experiences the consumers of the future have and how the upcoming needs will change. The rapid need for innovation shows that digitalization, globalization, automation and not least a stronger focus on sustainable consumption are mega trends that affect the industry’s conditions, making a green transition urgent. What then are these disruptive shifts that we should already be preparing for? Nora will during this session walk us through some of the innovations taking place from the Startup scene for us all to take inspiration from.
